New Logo with Koenigsegg...

11820 Views 35 Replies 20 Participants Last post by 900t, Jul 2, 2009

DanS

Discussion Starter · Jun 18, 2009

I wonder what the new logo will be like when Saab and Koenigsegg join forces? Any graphic artists out there care to venture? I wonder if we could make this a contest to see who comes the closest....

Maybe a big s like the superman logo?

1 - 20 of 36 Posts

SaabKen

· #2 · Jun 18, 2009

How about a big egg, with the Saab griffin "hatching" out of it :lol:

Either way, time to update this family tree:

It's quite possible the logo may stay as is. Look at Peugeot-Citroen, Renault-Nissan, Fiat Group, VW Group, etc ...... each brand maintains their original logo.

Then again, there was talk that the griffin logo is now owned by GM and Saab's right to keep it expires in 2010. If that is true, Saab may be forced to modify the logo to keep something going. But I guess with K-egg in the picture now, it's anyone's guess as to how the conglomerate wants to move forward with evolving the brand identity and its logo.

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raquettelaker2

· #3 · Jun 18, 2009

I agree with Ken. It's either going to stay the same with the screaming chicken or it's going to just go to the "SAAB" text, like we've seen on the rear end shot of the NG9-5.

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sab aero

· #4 · Jun 18, 2009

This was my version I did the day it was announced… Swadey had it up on his site at Saabs United.

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SaabKen

· #5 · Jun 18, 2009

sab aero said:
This was my version I did the day it was announced… Swadey had it up on his site at Saabs United.

Beautiful !

FWIW, I'm using it for my avatar (if that's okay with you). It ain't easy to replace that juicy prime rib that was my avatar ..................

And we had that discussion with Swade back here:

http://www.trollhattansaab.net/archives/2009/01/do-saab-need-a-new-logo.html

http://www.saabsunited.com/2009/03/saab-update---the-name-and-the-logo.html

Or how about a new "Move Your Mind" ?

:lol::lol:

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rcsummers

· #6 · Jun 18, 2009

sab aero said:
This was my version I did the day it was announced… Swadey had it up on his site at Saabs United.

Send that to saab, that would be a sick new logo

boxman

· #7 · Jun 18, 2009

sab aero said:
This was my version I did the day it was announced… Swadey had it up on his site at Saabs United.

thats just a copy of Kens avator :roll:

sledger

· #8 · Jun 18, 2009

http://www.saabcentral.com/forums/customprofilepics/profilepic27395_1.gif

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SaabKen

· #9 · Jun 18, 2009

sledger said:
http://www.saabcentral.com/forums/customprofilepics/profilepic27395_1.gif

Et tu, Brutus ? :cheesy:

CleveSaab

· #10 · Jun 18, 2009

The griffin is dead, guys. Remember? GM had to give up rights for it this year. I doubt K-Egg will be allowed to use it.
So sad... if they did though I would prefer they stick with the Red Griffin.

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SaabKen

· #11 · Jun 18, 2009

CleveSaab said:
The griffin is dead, guys. Remember? GM had to give up rights for it this year. I doubt K-Egg will be allowed to use it.
So sad... if they did though I would prefer they stick with the Red Griffin.

Two things wrong with this one :nono;

Griffin facing the wrong way
No SAAB text

Rennsport1

· #12 · Jun 18, 2009

So does anyone know what badges will be on the 2010 SAABs ? Is the Griffin not on the '09s ?

Dang, I like the Griffin. I was going to have a huge one painted on my hood.

LOL.

Seriously, the Griffin rocks ! What does GM want with the SAAB Griffin, they already have the moribund Pontiac Fire Chicken, ISN'T THAT ENOUGH ! ! ! ! !

boxman

· #13 · Jun 19, 2009

am I right in thinking that GM own the name AERO too so does this mean the end of SAAB AEROs

just when I bought one too :roll:

99Saabnut

· #14 · Jun 19, 2009

I always liked Vector better than Aero anyway; sounds cooler :cheesy: Maybe now we will move "back" in the future and start seeing Saab SPGs again

sledger

· #15 · Jun 19, 2009

Rennsport1 said:
So does anyone know what badges will be on the 2010 SAABs ? Is the Griffin not on the '09s ?

Dang, I like the Griffin. I was going to have a huge one painted on my hood.

LOL.

Seriously, the Griffin rocks ! What does GM want with the SAAB Griffin, they already have the moribund Pontiac Fire Chicken, ISN'T THAT ENOUGH ! ! ! ! !

Saab came out a while back and said the Griffin stays but will be less prominent on cars.

CleveSaab

· #16 · Jun 19, 2009

SaabKen said:
Griffin facing the wrong way

Intentional: The Griffin is facing a DIFFERENT way because she is heading in a NEW DIRECTION.

SaabKen

· #17 · Jun 19, 2009

boxman said:
am I right in thinking that GM own the name AERO too so does this mean the end of SAAB AEROs just when I bought one too :roll:

I thought Aero was already used as a moniker on some C900s in some markets before (GM) 1990 ?

CleveSaab said:
Intentional: The Griffin is facing a DIFFERENT way because she is heading in a NEW DIRECTION.

"Oh, ho, ho, irony! Oh, no, no, we don't get that here. See, uh, people ski topless here while smoking dope, so irony's not really a, a high priority. We haven't had any irony here since about, uh, '83, when I was the only practitioner of it." - Steve Martin (Roxanne) :cheesy:

17790

· #18 · Jun 19, 2009

SaabKen said:
I thought Aero was already used as a moniker on some C900s in some markets before (GM) 1990 ?

They did in europe..

Vector came about in 2003 with linear, arc, vector, i guess they were doing some sort of thing with line shapes... The united states probably prefered AERO, as they still use vector in Europe don't they?

ACBarnett

· #19 · Jun 19, 2009

boon94 said:
They did in europe..

Vector came about in 2003 with linear, arc, vector, i guess they were doing some sort of thing with line shapes... The united states probably prefered AERO, as they still use vector in Europe don't they?

The "linear, Arc, Vector" naming always came across to me as more of the typical GM marketing BS that gave us stuff like the retarded "born from jets" campaign.

I hope that Koenigsegg takes those names out back to be shot and replaces them with something sensible like the S, SE, Aero naming that Saab used to use. It's much more restrained and scandinavian sounding than the "linear, arc, vector" model names, those just sounded to me as if they belonged on a pontiac or chevy.

While we're at it, could we replace the nonsensical 9-X names with the 900's and 9000's of yore? Is it too late for Koenigsaab to swap some badge tooling and release the NG9-5 under the 9000 name?

Those names made sense and had some real heritage behind them. Or to put it this way, has BMW or Mercedes ever changed their model names to appease the marketers in the past 30 years?

I don't think that Saab should do the retro thing for their upcoming products, but bringing back the old model designations would be a great way to tie the future models into what is really a great, rich heritage in a way that will really resonate with people who remember the kinds of cars that Saab used to build.

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G

· #20 · Jun 19, 2009

SaabKen said:
FWIW, I'm using it for my avatar (if that's okay with you). It ain't easy to replace that juicy prime rib that was my avatar ..................

I am a bit disappointed.. I imagined you would be a bit more creative with this KoenigsEgg deal..

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