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Discussion Starter #1
Came across this while checking up on the news... what a shame in my opinion - anyone else have thoughts?


Cowardly Chrysler


Edmunds' Inside Line says Chrysler is passing up a monster marketing opportunity with the upcoming release of "The Dukes of Hazzard" remake because it doesn't want to be associated with the Confederate flag atop the Dukes' car.

In the original television series, the boys drove a 1969 Dodge Charger with a Confederate flag on top dubbed the General Lee. Chrysler says it talked about a marketing tie-in for its 2006 model of the Charger, but couldn't cope with the connection to the flag.

"They gave us the treatment for the movie and talked about a marketing deal, but we said we can't participate if you keep the Confederate flag," Jason Vines, Chrysler Group vice president of communications, told Inside Line. "It's offensive to a lot of people. But they [Warner Bros.] said 'no.' We still get a mention of the Charger in the movie, but we couldn't do anything beyond that."
 

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i'm dissapointed because they let political correctness influence car design - General Lee was a beautiful car in many peoples opinion and the Dukes had a great show that was basically centered around driving, power slides, jumps, etc... much better than the prepackaged reality TV of today.

and you can't going around just saying everyone who sports the confederate flag is a red neck - granted the duke borthers were obviously red necked individuals but that is just like saying that $500 hondas with $2000 rims are for a certain ethnic group that is depicted in the media and in video games - that in it self is a non politically correct statement.

chrysler should have built the duke's charger - leave the polical correctness police to dangerous places like schools
 

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they made the right move.


Chrysler realizes that their new market is urban america. N.Y. L.A. ATL CHI-TOWN and every urban community is responsible for the comeback of american brands

Hip hop is the only reason why cars like the Escalade, 300C, and Charger sell. not ******** from Alabama

they would have been crucified by Jesse Jackson if they allowed WB to do that.

and on a personal note only ******** snf backward folk support the confederate flag.

i'm pretty sure no one would have a problem with a nazi flag on the side of Herbie
 

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squishmann said:
they made the right move.


Chrysler realizes that their new market is urban america. N.Y. L.A. ATL CHI-TOWN and every urban community is responsible for the comeback of american brands

Hip hop is the only reason why cars like the Escalade, 300C, and Charger sell. not ******** from Alabama

they would have been crucified by Jesse Jackson if they allowed WB to do that.

and on a personal note only ******** snf backward folk support the confederate flag.

i'm pretty sure no one would have a problem with a nazi flag on the side of Herbie
exactly...
 

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Tough balance to maintain.

The confederate flag means a lot of different thing to different people.

I beleive that until 2001 it wass still on the GA state flag.

Unfortunately Chrysler was probably correct in not backing the flag / car.

But history is history for good/bad/worse ... and the General Lee HAS to have a confederate flag on it .. was it the General Grant??

Sometimes people make things a big political deal deal by always being afraid to offend one group or another. Examples are re-naming sports teams because the team name "might" be offensive to someone.

I was a Dukes of Hazzard watcher ... and I would be dissappointed to see a General Lee without the confederate flag. That would be like having a "A-Team" movie and not have the Mr. T guy wearing a bunch of Bling Bling because it might offend one ethnic group....

Just my .02 ... no offense to anyone
 

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i was a huge fan of the show back in its day. the confederate flag is a bad business move for DC. any marketing support would be negated by the bad press. the Charger and Magnum are going to have a hard enough time being sold to certain groups of people as it is, DM doesn't need a sure-to-be-pathetic remake of a good show to be associated with the cars too.
 

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Arlington, VA ... nice town .. we used to live in Burke, VA.

Like most re-makes ... I doubt it will compete with the memory of the original.
 
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