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Embargoed May 11, 2010

New Start for Saab in the Canadian Marketplace: 2011 Model Year Vehicles to Be Sold in Canada


  • International Fleet Sales to provide distribution services
  • Potential of 20 retail dealers to support network
  • All-new 2011 model year vehicles to land in dealership showrooms in the fall of 2010
TORONTO – Saab Cars North America (SCNA) and International Fleet Sales (IFS) announced today the return of Saab to the Canadian marketplace. SCNA and IFS are developing the process necessary to import and distribute new Saab vehicles throughout Canada beginning with 2011 model year vehicles. Approximately 20 dealers have already expressed interest in the opportunity to sell the luxury brand.

"Saab Cars North America is proud to have successfully reached a memorandum of understanding with International Fleet Sales to begin providing high-quality, stylish and trendy Saab vehicles into the Canadian marketplace," said Mike Colleran, President and COO, Saab Cars North America.

"International Fleet Sales has experience distributing Saabs since 2005 when we exported the Saab 9-7X to Europe and the Middle East and now we look forward to working with SCNA to provide Saab vehicles to the Canadian marketplace," said Mike Libasci, President of IFS. "We also look forward to receiving new product from Sweden in the fall of this year."

An exciting line-up of Saab vehicles will arrive later this fall in dealer showrooms throughout Canada. The vehicles will maintain their rich Swedish heritage and premium engineering, styling and performance capabilities. An all-new Saab 9-3X premium cross-over has been added to the Saab line-up – the 9-3 sport sedan, 9-3 sportCombi and the 9-3 convertible as well as the all-new 9-5 sedan. Vehicle pricing will be released in the coming months. Once the Saab dealer infrastructure is finalized, warranty work will be fulfilled through this network.

For further information on Saab in Canada, please refer to saab.ca or to locate a GM dealer authorized to service your current Saab vehicle, please visit www.owners.gm.ca until the Saab dealer network is finalized this fall.

About Saab

Saab entered the auto business in 1949 with the first model 92. Its aerodynamic shape and advanced technology drew from the company’s roots as an aircraft maker, and helped create what was to become a loyal and passionate customer base. Spyker Cars NV purchased Saab Automobile AB from General Motors on February 23, 2010.

CONTACT:

Michele Tinson
Director Communications
Saab Cars North America
248-408-2231(cell)
[email protected]

James Steinhagen
Director – OEM Initiatives
International Fleet Sales
248 595 8141 (office)
510 333 5661 (cell)
[email protected]



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